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Tips to Create an Effective Social Media Marketing Plan

Social media has become one of the most important platforms to engage with current customers and reach new customers. Having a social media account for your business is essential. Creating a marketing plan to reach your business goals can be challenging.

Marketing Strategy to Improve Social Media Presence

Social media is a medium for people to connect with each other. Read the strategy to improve presence on Facebook, Twitter, Pinterest and Instagram.



4 Reasons Why Twitter Is Crucial for Business

Does your company use Twitter as a marketing tool? Even if you are not an active Twitter user, chances are that many of your potential and current clients are subscribers. In discussing the importance of incorporating social media into your marketing plan, I’ve found that some clients are not sure if it is relevant for their businesses.

20 Women In Business To Follow on Twitter

Twitter is my absolute FAVORITE social media platform. Its a great platform to connect with the right people to fit your business needs. Since most small businesses have a very small marketing budget, it is an innovative way to leverage your products or services.

Instagram Comes Up With Landscape Mode for the Users

In a bid to woo the millions of users who were constantly bugging Instagram for their square image and video style, the famous photo sharing service provider has come up with a new landscape layout for the users in order to allow them to take pictures in a whole new way.

The Laws Of Social Media Marketing: Are You In The Know?

Content and social media marketing – a delicious recipe for success, as long as it’s handled correctly. This means you need some insight on how to get started or revamp your current process. There’s a certain etiquette that comes along with social media marketing.

Social Media: Can Social Media Cause People To Have Impossible Standards Of Success?

While there are going to be people who will look towards others when it comes to what it means to be successful, there are going to be others who will look within themselves. When one looks within, it doesn’t mean they won’t be influenced by what other people are doing; what it means is that they will be in touch with their true needs.

How to Win the Social Media Battle

In the contemporary scenario customers prefer reading reviews of products on online websites both making purchases. They also check the social media pages before deciding upon a product. On social media pages of a website, you will find various queries posted by interested people. People expect their queries to be answered immediately. For both the commercial venture and the customers’ social media is an effective and economical tool for interaction. One of the advantages of social media for a customer is that the companies are likely to answer the queries as they are in publicly visible. In order to improve the customer service on social media, the following steps can be followed:



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